FBNBank Ghana is gearing up for a robust year in 2024, with aspirations to establish itself among the leading banks in the country, according to the Managing Director and Chief Executive Officer, Victor Yaw Asante.
During the FBNBank 2024 annual health walk held in Accra, Mr Asante conveyed the bank's commitment to building a stronger institution and delivering enhanced services to customers. He emphasized that the bank's successful performance and achievements in 2023 would serve as a foundation for its goal of becoming one of the top banks in Ghana.
Addressing the participants, Mr Asante reflected on FBNBank's notable achievements in 2023, citing the bank's position among the top three in the country. Despite challenges posed by the Domestic Debt Exchange Programme (DDEP), he highlighted that FBNBank navigated the macroeconomic environment successfully, with improvements in growth and profitability.
The annual health walk, which drew over 200 participants from various branches, symbolized the bank's commitment to prioritizing customer service and stakeholder engagement in 2024 under the brand promise “You First.” Covering a distance of eight kilometres, the walk started from the FBNBank Head Office, traversing Liberation Road to 37 Roundabout, Ghana Standards Authority, and back to the Head Office.
Mr. Asante expressed the bank's resilience and passion for excellence, citing achievements such as ranking as the tenth-best bank in the Ghana Club 100 Awards—a significant leap from the 55th position in 2022. FBNBank received accolades like the Best Banking Brand of the Year at the Ghana Business Awards and Banking and Finance Institution of the Year at the Corporate People's Choice Award, Ghana.
As FBNBank embarks on its collective journey for a healthier and more resilient future, the CEO encouraged staff to uphold the spirit of unity, wellness, and shared purpose in delivering the best to customers and clients throughout the year.
The bank's ambitious plans include consolidating gains made in 2023, further strengthening operations, and fostering customer-centric services. The management aims to leverage the bank's success and achievements as a springboard for continued growth and excellence in 2024.