The Ministry of Trade, Agribusiness and Industry (MoTAI) has expressed its readiness to partner with the African Startups and SMEs Empowerment and Trade Support (ASSETS) to strengthen the capacity of Ghanaian startups and small and medium-sized enterprises (SMEs) to access regional and international markets.
The assurance was given by the Deputy Minister for Trade, Agribusiness and Industry, Sampson Ahi, on behalf of the Sector Minister, Elizabeth Ofosu-Adjare, when he received an ASSETS delegation led by its Team Lead, Peter Adetor, during a courtesy call at the Ministry on July 9, 2026.
Get more exclusive breaking news updates on our WhatsApp channel .
The visit was aimed at introducing ASSETS and its trade support initiatives for Ghanaian startups and SMEs while exploring opportunities for collaboration to advance Ghana’s trade and industrialisation agenda.
ASSETS, a pan-African non-profit organisation headquartered in Accra, focuses on empowering African startups and SMEs to access global markets, with particular emphasis on opportunities under the African Continental Free Trade Area (AfCFTA).
During the meeting, both sides discussed potential areas of collaboration, including capacity building, export readiness programmes, trade missions, implementation of the AfCFTA, access to finance, regulatory compliance, and market access for SMEs.
Mr Ahi commended ASSETS for its commitment to supporting Ghanaian businesses and promoting intra-African trade, reaffirming the Ministry’s commitment to working with strategic partners to help local enterprises expand into regional and global markets.
